Daily Report: As Social Media Studies Proliferate, Experts Weigh Ethics Guidelines - NYTimes.com
Social science researchers are exhilarated by the prospect of tapping into the vast troves of personal data collected by Facebook, Google, Amazon and a host of start-ups, Vindu Goel reports.
Professor Hancock was a co-author of the Facebook study in which the social network quietly manipulated the news feeds of nearly 700,000 people to learn how the changes affected their emotions. When the research was published in June, the outrage was immediate.
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